Servicios
Media Plan
BlaNZ Marketing & PR is a company specializing in the launch of products both the Spanish market as well as Portuguese with more than 10 years of experience.
Our mission focuses on highlighting in a simple and intelligible way the qualities of a product or service so that the message reaches its target audience.
Given the saturation of information and visual impressions we receive daily, it is imperative to achieve surprise readers and specialized press information current, innovative, fresh and quality.
Therefore all these elements make the presentation of your product is impeccable and get the success that you want.
The communication offices are a department that is responsible for controlling, analyse, execute and disseminate actions of communication and marketing of the company both journalistic and business kind, to give a good global image of the culture of the business. The aim is to establish a communication strategy for 360º and their corresponding actions.
In addition, it is also responsible as communication agency of internal and external communication of the company to have a positive effect on public opinion and eliminating anything unwanted.
In BlaNZ Marketing & PR we contact and organize the communication offices to cover the needs of our clients and to fulfil its objectives.
In BlaNZ Marketing & PR we have an extensive portfolio of media in public interest in which we disseminate announcements and press releases for our customers to announce and to inform the consumers about its products and this way, that these should obtain awareness and knowledge between the different publics.
Do you want to organize an event and don’t know how?
In BlaNZ Marketing & PR we take care about the organization and execute your event either in fairs, congress, booking spaces, design and send the invitations, equipment hire and everything necessary to make your event a success.
In addition, thanks to our extensive portfolio of media we get in touch with them and organise press conferences to be able to disseminate information of interest that the company wants to communicate.
The Public Relations department is the responsible for manage the communication between the company and the society aiming to create a positive impression of the organisation.
That is because in BlaNZ & PR we have the most advanced technics and tools to achieve a correct development of the communication and get the best results.
We know that the presentation of a product is important for companies because depends on this moment that our potential clients can have a good impressions of it. That is why in BlaNZ Marketing & PR we are responsible to realize the best product show off for our clients and highlight each product to attract future consumers.
In BLaNZ Marketing & PR we want to achieve the maximum diffusion of the products of our clients, we will be in charge to send the product samples to every user or media who can talk about them.
Advertising campaigns
BlaNZ Marketing & PR is characterized by the creation of advertising campaigns customized for each of our customers, adapting each strategy needs and carrying out actions that can meet the objectives successfully.
For this reason, we offer communication campaigns of 360° covering all the aspects to take into account and leading companies to achieve the desired end.
The visual factor is very important to keep in mind especially when we want to advertise a product or service, as it is the aid to the attraction of potential consumers.
BlaNZ Marketing & PR will design and make creative actions and strategies so that our customers give a good image and can attract to future consumers.
The naming is part in the process of creation of corporate or Brand identity, is the first step so that the company and the products or services differentiate from your competition.
BlaNZ Marketing & PR is responsible for the selection process of the company’s name which will perfectly suits her and assigned these distinctive features of your competition.
"Branding is everything that one does to connect business with the customer experience strategy and make it experience and loyalty".
In BlaNZ Marketing & PR, we focus on the process of building a brand taking into account all aspects, from the development of corporate identity, its positioning and the evolution of this market.
BlaNZ Marketing & PR will purchase advertising space for the clients and guarantee a noticeable presence in the media. To do this, we select the most appropriate brackets, define the formats, follow the dates of publications and negotiate prices.
Graphic design
Graphic design is based on devising and designing messages through the image. With the advancement of technology, it has new tools that allow a more effective work and achieve a greater impact on the client.
BlaNZ Marketing & PR is available to design and projecting the requests of their customers so that they get results that want to.
Actually Internet is the king of the media because every business that it not present in it can be left out of the market and not get benefits out its competitors.
That's why BlaNZ Marketing & PR defense the creation and design of web pages for each of their clients and that they reflect the personality and attributes of each brand.
Market Research
Market research is a technique that companies use to get information about the target, competition and suppliers on a product or service. This is based on different methods, both qualitative and quantitative, depending on the needs of each client.
BlaNZ Marketing & PR will select and implement the methodology appropriate to each case and achieve the desired results.
The focus group or discussion group is a qualitative technique that is based on the meeting of a group between 6 and 10 persons, all determined by a similar profile, in which it is present a moderator who ask questions and all discuss about a particular topic of which later the conclusions will be extracted.
The in-depth interview is a qualitative technique that focuses on the discussion between two subjects, the interviewer and the interviewee, with the help of a script of questions to talk about a particular product or service and be able to extract information of interest to the company.
Surveys are a quantitative technique trying to draw up a questionnaire about a product or service in particular and that can be removing measurable results useful to businesses.
In company training
We know that sometimes it is complicated to combine working hours with the formation.
Therefore, BlaNZ Marketing & PR we offer the service of in-company training, that means we move to your company to help you with your education with the means necessary to carry it out. With this formation we will see first-hand what you need and we can better adapt to you and your work environment.
Crisis Management
Nowadays we live in a complicated world that is going full speed and where constant changes are produced, but within this chaos we are accustomed to live normally since we know to act effectively in difficult conditions.
So we are in BlaNZ Marketing & PR, we help you and manage crises that may arise so you don't have to worry about what happens, we will fix it.
Influencers and public figures management
Now and even more, marketing and communication strategies give more importance to the figure of the influencer, that is, those persons who have a strong presence and credibility in the social networks thanks to his knowledge on these.
BlaNZ Marketing & PR will communicate and manage all types of influencers for our customers, to promote and publicize products or services that want to. We also have a Department of Council of image for public figures in which we take care of the relationship with the media and manage crisis situations that may influence in a negative way to our customers.
Spokespeople training
In BlaNZ Marketing & PR we believe that every business needs a spokesperson that detach professionalism, enthusiasm and charisma to communicate with the media and as a result, reflecting a good image of the company. We are committed to a good training for those people who must communicate publicly and they can do it with ease and conviction.
We also have with the help of Manuel Campo Vidal, with whom we have spokespersons training projects in common.
BUSINESS PLAN FOR INTERNATIONAL BRANDS
Would you like to introduce your brand or company to the Spanish or Portuguese market and don’t know how?
In BlaNZ Marketing & PR we want to get things easy. For this reason, we offer you a total advice for successfully achieve your introduction in the Spanish and Portuguese market and the complete integration of your business in the consumer’s life.